Another blog has surfaced on the topic of mobile user experience (brandishing another acronym: “mUXP”).
“mUXP helps to define the approach necessary for success in today�s mobile marketplace. In today�s rapidly expanding mobile marketplace, carrier, platform and hardware technologies are evolving at an ever-accelerating pace. Wireless companies and developers are typically put in the position of either chasing developing trends or taking the costly risk of launching new products and services that may never catch on. How can mobile designers, developers and content providers create effective mobile user experiences with the speed and accuracy required to succeed in the market?
“The answer lies in adopting mUXP, a user-centered approach to mobile authoring that focuses as much on the needs of specific consumer lifestyles as on technical considerations. The purpose of this blog is to provide an overview of both the cultural and technological trends shaping the wireless market from a usability and user centered point-of-view, and to outline best practices for incorporating these factors into the development and deployment of mobile products and services.”
Link: gotomobile
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