John Maeda muses about the rewards of action.
”...I like to think of this in terms of ROI: return on interaction. With the new iPod nano—or any MP3-playing device, for that matter—ROI is increasing in importance. That’s because the challenge is no longer to increase the speed of the bits as they lift off the internal disk or RAM and transform into the music delivered to your ears. The technology works perfectly, with delays measured in microseconds. Rather, the challenge is to design the entire experience of delivery.”
Link: iThinking About iPods (businessweek.com)
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