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Tag Archives: fashion

Fashion over function?

Marek Pawlowski write about one of the topics at this year’s MEX conference: fashion.
“It may be limited to the high-end of the mobile market, but Vertu is a great example of two very important techniques which are applicable at all levels: total experience planning and customer involvement. The Vertu experience extends across the hardware, software, [...]

Posted 29 April 2008 § mobile ‡ Comments (0) ° Also tagged: , , , , , , , , , ,

Experience design at Nokia

An interesting interview with the Head of Brand Visual and Sensorial Experiences (nice one!) at Nokia.
“Even today my work is still very much involved in understanding and recognising trends and the way people or societies are changing. One of the important things is to realise the difference between ‘long-term’ societal trends and ‘short-term’ lifestyle trends, [...]

Posted 08 June 2006 § mobile ‡ Comments (0) ° Also tagged: , , , , , , , , , , ,